UTSA Football Uniforms
Branding Identity & Uniform Design
Portfolio Photos/Videos: UTSA Athletics
overview
These were the previous uniforms that were revamped this year. It was my main goal to update these uniforms to the proper branding identity. Finding the balance of keeping what our UTSA community is used to but also refreshing style for new coaching era. The challenge was to update uniforms by modernizing & simplifying by utilizing our UTSA Athletics Branding Style.
Photography: Jeff Huehn/UTSA Athletics
Concept & Design
Adapted the number style to match current UTSA Athletics’ font in bold. Also, untilized the proper logos for specific areas of the uniform. Once foundation was set with primary university colors, fonts, and branding I was able to expand upon it and create different variations.
Outcome
Through working with UTSA Equipment, modifications were made to the original concepts to adhere to proper protocols. Within our limitations we were able to work together to update the branding elements as well as add some style of our own. Kudos to the equipment team putting together some sharp combos every week.
Thankfully, these uniform designs have gotten some great feedback from not only our staff but also our students & community. The impact of these refreshed uniforms have given this new coaching staff an identity while giving the UTSA community a new buzz.
Jeff Huehn/UTSA Athletics
Jamal Cooley/UTSA Athletics
Jeff Huehn/UTSA Athletics
Beth Tate/UTSA Athletics
Jeff Huehn/UTSA Athletics
Jeff Huehn/UTSA Athletics
Jamal Cooley/UTSA Athletics
